The Joe Budden Podcast has been a staple in the podcast world for 5 years now and is considered one of America's top podcasts. Spotify has certainly help the crew push their brand awareness to a new level and helping Joe Budden and his co-stars of the show elevate their perspective brands outside of the show. In a diluted world where podcasts come a dime a dozen, The JBP continue their commanding grip on the market. Being a fan I wanted to create a mini marketing campaign as well as a change in logo and brand identity to show my appreciation of the show that includes billboards, posters, signage, and merchandise items.
*This is a concept project. This material is not affiliated with The Joe Budden Podcast or Spotify*